About Us | Find Out More


ISO Beauty is recognized as being a trailblazing trendsetter in the beauty industry. By constantly supplying our beloved clients with innovative products, ISO Beauty has become the hottest and most trusted brand. Because of our countless appearances in magazines such as Vogue, Life & Style, Cosmo, & Allure as well as television shows like Good Morning America, The Talk, The Today Show and more, we continue to be humbled and inspired to bring our customers revolutionary products.

The salon grade products we offer range from; curling wands, blow dryers, and hair straighteners to styling sets and personal hair-care goodies. We have created luxury products that can be used on all types of hair and are made to create different styles such as; sleek straight, wispy waves, and cascading curls.  Our lifetime warranty ensures that our customers will always be 100% satisfied with their purchase.

ISO Beauty’s central focus as a brand is to inspire you to accept your own unique beauty. Our brand operates on a positive sociopolitical agenda to actively include all types of individuals placing ISO Beauty at the forefront of change in the beauty industry. We believe that your hair is part of your self-expression which communicates something unique about who you are.

We are excited to continue to flourish as a brand and reach new peeks. Come along on our journey, it will definitely be a fun and colorful ride!


Your beauty is a part of your self-expression which communicates the essence of your individuality. Our mission is to provide groundbreaking beauty tools and tips to give everyone the confidence to express themselves freely.


ISO Beauty is more than just a name, the word ISO comes from a Greek word meaning equal. Our vision is, and has always been, to create a brand that embraces equality and beauty while encouraging self-expression.


At ISO Beauty we promise to always bring you the most innovative products allowing you to express your individual personality in your own unique way.